Online courses are way for people to learn and develop new skills and experiences at their pace with easy accessibility. This online course was powered by Clever Harvey and it specialises in the aspect of design and branding. Through this course i wanted to see what life looks like as someone doing design and branding for a big company, which in this case was Kelloggs. This course gave me hands on learning on the different strategies used by Kelloggs in their packaging and marketing whilst giving me a chance to work with a big group of people to work on a packaging issue and design a brand new packaging which is accessible, attractive to the eye and will stand out against other competing brands. Through this online course, I showcased Creativity (C).
LO4: Show perseverance and commitment in CAS experience
The course i did was over my diwali vacations, and over the diwali vacation i went on a vacation to Ooty, making it difficult to attend the course as per the time but i can proudly say that i didn’t miss a single day of learning even while being on the trip. I was committed to the course, I took my laptop with me so I could work on the course and complete all the given tasks at right time. This improved my skills of time management as I learned how to be punctual with all my tasks whilst having fun on the trip. Although somedays attending the classes was a bit difficult due to internet issues in the mountain region, i managed to work through that issue and complete the course.
LO5: Demonstrate skills and benefits of working collaboratively
The course gave me hands on experience of collaboration, we were divided into teams and we had to come out with a product with a packaging that had easy accessibility and made the consumer’s lives easier. To do this, we had to first brainstorm an idea and come down to a common idea. All the members of the group pitched their ideas and instead of going with a single person’s idea we decided to include an aspect of everyone’s idea, making everyone feel like they had an equal hand in the project. Further, to make our tasks easier, we divided our tasks so that not only one person is working but the whole team is collaborating. We assigned the jobs as per their skill levels, someone who was tech-savvy and good with creating an online prototype got the work of creating a digital prototype of the packaging, similarly, someone who was good in the terms of designing the packaging, got that part. Like this we collaborated and came out with a great packaging which was attractive to the eyes and fixed the initial issue of accessibility.
LO6: Engagement with issues of global significance
Through this course, we explored the different types of material that Kellogg’s makes use of in its packaging of products and how it contributes to global issue of plastic and pollution. We were given the task of finding an alternative material that was even more sustainable and better for the environment in this course to use for our packaging to contribute to achieving a sustainable planet.
